FANS VOTE ERIC BUSS as Inaugural Inductee for his Video “Bubble Wrap Bike”
To celebrate the 14th Annual Bubble Wrap® Appreciation Day, Sealed Air Corporation has announced that Eric Buss and his ‘Bubble Wrap Bike’ video have been voted by Bubble Wrap® fans as the first-ever inductee into the official Bubble Wrap® Appreciation Day Hall of Fame.
“We are proud to kick-off the inaugural year of the Bubble Wrap® Appreciation Day Hall of Fame by honoring Eric Buss and his amazing ‘Bubble Wrap Bike’ video as our first ever inductee, as it most exemplifies the passion, fun and creative uses of our iconic packaging material,” said Rohn Shellenberger, business manager for Sealed Air’s Product Care division. “On a day where millions around the globe celebrate Bubble Wrap® brand’s invention, Buss’ video represents what this holiday is all about and we are excited to watch him ride his Bubble Wrap Bike straight into the Bubble Wrap® Appreciation Day Hall of Fame.”
Buss won not only the hearts of fans, but also induction into the Hall of Fame by shooting a video in which he creatively fastens a roll of Bubble Wrap® brand cushioning in front of the wheel of his bike to make a continuous stream of “pops” as he rides over it. His video rose to “pop”ularity earlier this year, as it amassed more than 1.5 million views on YouTube. Sealed Air selected three finalists for consideration in the Hall of Fame’s inaugural year, including fantastic runners up ‘JoJo’s Bubble Wrap Praise Break’ and ‘Cat vs. Bubble Wrap.’
“I love popping Bubble Wrap® material as much as anyone... but doing it with my fingers is way too slow for my taste,” Buss said. “I thought, ‘I need more noise, faster.’ What a great country we live in... I'm being awarded for popping Bubble Wrap® material with a bike!”
In addition to Bubble Wrap® Appreciation Day immortality, Eric will be awarded a giant bale of commemorative Bubble Wrap® Appreciation Day Hall of Fame Bubble Wrap® brand protective cushioning.